Is there a price tag on fanaticism? What will a person spend to prove
that they are a true fan? Without a doubt, that question can probably
be answered by one of the 15,000 individuals that crowded into the
Anaheim Convention Center this last weekend for href=""
target="_blank">BlizzCon 2008. Ten Ton
Hammer's very own John "Boomjack" Hoskin was in the middle of that
seething crowd, and he makes his own judgment on the entire event,
which includes a dog-humping analogy. Intrigued? Read on!

BlizzCon stretches the full height, width and depth
of the game
fanaticism spectrum. 15,000 tickets at $100 each is 1.5 million
dollars. The convention center, the setup staff, the equipment all the
staff hours spent planning surely don't equate to that much, or do
they? Perhaps they do, but even so, one astute fan who stood in line at
the store for over two and a half hours deduced that if each person
rolling through the store spent $100 that Blizz was receiving
approximately $30,000 an hour from souvenir sales.

target="_blank">To read the rest of Boomjack's BlizzCon
impressions, click here!

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Last Updated: Mar 29, 2016