With the announcement that Blizzard is introducing a new pet as a way for World of Warcraft players to legitimately make more gold using actual money. Well it’s split the community but, if it’s something you want to pursue, how do you go about selling the pets for a profit?

Up until now, buying pets for in-game gold has been at the heart of one of the most common Azerothian scams. Seriously, there’s not a day goes by that I wander Stormwind to see people offering Spectral Tigers or other rare mounts/pets and TCG loot for obscene amounts of money. The downside, of course, is that if you do hand over the gold, you’ll probably get given a fake code and Blizzard has never supported reimbursing of such activities.

To some extent, buying pets from the Blizzard Store has made it easier for mount and pet collectors to get their fix. But, of course, not everyone has a credit card, whether due to age or just circumstances, and this is where people become susceptible to scams. The Blizzard Store is safe and allows you to gift pets so this shift to making specific ones tradeable - while experimental at this point - is pretty obvious.

However the process won’t come without risks. The pet will be purchasable for around $10 and mailed to your character in the normal way. It will then sit in your bags until you choose to redeem it or pass it on, either to another player or on the auction house. Remember: each toon can only have one redeemed pet and it’s not bind-on-account either so if you want all you’re alts to have one, well it’s gonna get expensive.

wow guardian cub

Be safe, be smart.

Which, of course, is the whole point. Why pay with real money when you can do it with gold? So if you’re either going to buy or sell, it’s worth remembering the risks.

If you can, get the pet from friends or buy/sell within your guild, to people you know and trust.

Check the auction house before you spent your hard earned dollars. Once the pet goes live, there’s likely to be an influx of auctions from obscenely high prices which will never sell to the stupidly low that just screw with any profit margin. So, if you’re going to sell, you might want to wait a little while before starting your legit gold-making venture.

If you’re going to sell in person, well that’s even more risky. Make sure the person you’re trading with puts the correct money into the box first. Similarly, if you’re buying, make sure the pet is there before you hand over your money and beware of COD-selling.

Whatever you do, scams will not go away and if it does go tits up - and, at some point, it will - then there’s a chance Blizzard won’t be able to help you get your money back. The forums are rife now with people who’ve lost money, gear or worse to predatory players. The stories of woe, posted in vain hope of a blue response and restitution. These threads seldom end with a satisfactory result for the aggrieved party and that’s probably not going to change anytime soon.

So if you do want to go ahead, it’s well worth exercising a little common sense and caution. Think before you part with both your real money and your gold, don’t rush in and those deals that look too good to be true … well they probably are. Good luck with your endeavours and let us know how you get on in the comments box.

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Last Updated: Mar 29, 2016