Posted October 29th, 2007 by Aelryn
Would you like fries with that greatsword, sir?
In a recent press release, it was announced that both Dungeon Runners and upcoming mech-themed game Exteel will be incorporating advertising into their monetization strategies.
Leading independent game advertising provider Double Fusion has made another stride in support of the proliferation of the free-to-play business model for the games industry by entering into a partnership in North America with premier MMO game publisher NCsoft®. The game advertising company will provide the technology and sales force to place in- and around-game advertising into the upcoming giant robot action game, Exteel™, and currently-running action RPG Dungeon Runners™, giving the publisher alternate monetization avenues for these online multiplayer titles, while continuing to make them available to gamers for free.
To read more, head to PlayNC.com.