Posted February 9th, 2007 by Messiah
GamesIndustry.biz: How important is The Burning Crusade in terms of Blizzard's overall strategy for World of Warcraft?You can read the whole article here A Whole New World.
Itzik Ben Bassat: It's very important because it's the first expansion for WOW, so it's a milestone - and it's also important because, like any Blizzard game, we put so much time and effort into every little detail.
We've been working on it so hard for so long that it's really like giving birth to a new baby. We all feel like this is a great moment where we're doing something really big for players.