It is also possible to ruin a propaganda
vector to the point that any
hostile
messages are lost in the static; years ago, the
primary
EVE forum was unequivocally dominated by Band of Brothers
and their allied entities, until Goonswarm ditched the aforementioned
forum ban
and proceeded to deliberately drag the level of discourse down to that
of a flailing,
mentally deficient five-year-old; the entire outlet was delegitimated
and Band
of Brothers lost their dominance amidst a torrent of 'much like your
posting'
jokes and z0r chains. In the aftermath, Band of Brothers opted for
another
common propaganda defense: they began to use an entirely separate
'safe' media
outlet, their own
unofficial
forum
moderated by their own members. This is especially common with ethnic
alliances; it's easy to defend your members against propaganda when
they don't
speak English, and so there are isolated propaganda wars on the
Russian
,
Italian
,
Hungarian
(and so
on) EVE
forums.
Propaganda in EVE goes far beyond forum-whoring, though; the copious
number of
graphic designers who play spaceship games in their spare time results
in a
profusion of
impressive artwork, such as the RAZOR
Alliance
Ministry
of
Propaganda.
Youtube has opened a new vector for both
aspiring
propagandists
and people who just want to make silly videos about
singing
bees;
be it as a
recruitment
tool
or a vehicle for
inside
jokes,
visual propaganda of all kinds makes a substantial impact.
Goonswarm itself has also suffered a number of hilarious public
relations
failures over the years. A textbook example of How Not To Conduct
Alliance
Warfare comes from our dearly departed CEO, Remedial, where he managed
to
invigorate an alliance we were on the verge of destroying with one
horrifically
awful call-out thread. Rather than having the intended
effect, it
brought public attention to the low-intensity and mostly ignored NORAD
vs
Goonswarm war and united the member corporations of NORAD together
against us;
resistance stiffened substantially, Remedial's thread became a
laughingstock,
and the Swarm never managed to kill NORAD. Another dangerous propaganda
misstep
came when Remedial was told that a Swarm member had won a lottery in
England
and bought a Titan with timecards; excited, Remedial proceeded to tell
the
membership that he had a 'big announcement' to drum up excitement in
the days
leading up to the revelation of the lottery Titan, only to discover
that the
whole thing was a prank and that there was no such Titan. Whoops.
That's the great thing about the all-encompassing nature of war in EVE.
You can
spy on your enemies, you can kill them, you can blow their stuff up
and/or
steal it... and then you can use propaganda to ensure they are
remembered only
as a
laughingstock.