Gamasutra recently got the chance to speak with Funcom's Ragnar Tornquist, the man behind The Secret World MMOG project. It might surprise some people to learn just how long this game has been in the works, a topic covered in the interview as Tornquist points out it was originally called Cabal back in 2002 and the game actually had a working demo, but at that time the game was single player and had not evolved to become an MMOG. Tornquist goes on to talk about the game's roots stemming from a game concept he developed in the 1990s and how the team is approaching the development of this different style of MMOG.
I believe any good fantasy has to be grounded in reality, especially when you're dealing with contemporary fantasy set in a real world. It has to be very real for you to believe that you're really fighting these zombies and using all these strange magic powers and believing in all these conspiracies. The wrapping has to be completely real.
You can read the full interview here.