Trion CEO Offers His Thoughts on the Problems with 38 Studios and SWTOR
Trion Worlds CEO Lars Butler offers his thoughts on what went wrong 38 Studios and Star Wars: The Old Republic.
When bad things happen, everyone has an opinion on why. This week Trion Worlds CEO Lars Buttler shared his thoughts on what went wrong with the downfall of 38 Studios and BioWares MMORPG, Star Wars: The Old Republic (SWTOR) in an interview with Gamasutra.
"38 Studios had a concept they couldn't deliver on... It was too big of a scope. It was too much. It it just went broader and never narrowed," he says. "They never even came close to the finish line."
Buttler went on to point to an issue of process management, which he believes never allowed the team to devise a plan to develop the game in a reasonable time.
In the case of SWTOR, Buttler doesnt believe that the business model was an issue, but rather the content updates and what there is to do in the game to avoid repetitiveness. Buttler cited RIFTs ambitious content updates that came pretty frequently after launch as a way to keep players interested.
"You have to be able to keep people interested. The key about an online game is that it's a live service. If you make it more like a packaged goods game, people will stay about as long as they stay with a packaged goods game."
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