Defiance Execs Talk About the Conflict and Challenges of "Transmedia" Development
Trion and Syfy execs talk about the challenges of making the Defiance transmedia project a reality.
Creating an MMOG like Defiance is a job filled with its own set of challenges and constantly changing development schedules, but adding a television show to the mix for the game to interact with is only going to make the process even more challenging.
At this weeks D.I.C.E. summit, Defiance executives Nick Beliaeff, vice president of production at Trion Worlds, and Mark Stern, president of SyFy, offered a look behind the curtain at some of the challenges that the television show crew and game developers faced while creating what has been dubbed a transmedia project. One of the biggest challenges that the two teams faced was agreeing on story and characters so early given that Trion had to begin creating assets for the game long before the television show was to start filming, something that led to a few heated exchanges between the two teams.
There were times when Nick and I had to get in there and pull people apart and pour cold water on them, said Stern.
The two teams agreed to set the show and the game in two different locations. The game takes place in San Francisco, where combat is the reality, and the show in St. Louise, where things are more political. Some of the reasons for this decision are obvious given that more than a few players would no doubt try to shoot up the shows cast if given the chance (you know who you are).
I didnt want gamers running through my town with guns, shooting up the place, Stern said.
The television show and game of Defiance will have a degree of interaction although its still unclear as to how deep that interaction will go, especially with the filming of first season of the show completed and the second already in the works according to Stern. Whatever the case, the new project should be interesting to watch to see how it develops.
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