Rappelz Caters to Muslim Gamers
Gaming is truly cross-cultural.
During Leipzig, we found out that showing blood is no good in Germany, and skulls are definitely out too, but bare chested ladies are just fine. And while bare chested elves may fly in Germany, they are a no-go in the U.S. without extra special stickers and a locked cabinet behind the sales counter. In a swing in the opposite direction, the MMO Rappelz is catering to an even more conservative clothing culture, that of the Middle East. Game Power 7 is the developer of Rappelz and they have taken steps to add clothing for female characters so they may keep up appearances that fit with localized customs for their Muslim-played characters. Read more about Rappelz localization at TechRadar.com.
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