Posted Fri, Dec 08, 2006 by LadySirse
Interview with Aaron Cohen
MMORPG.com had a chance to sit and talk to Aaron Cohen, a producer of Ultima Online recently. Keep reading to find out what they were able to learn.
MMORPG.com: The 9th Anniversary Edition of Ultima Online can be found in stores. Can you talk a bit about what you were trying to accomplish with it and how it has been received on your servers?
Aaron Cohen: Our anniversary products are meant to do two things: 1) Keep UO on store shelves so new players can easily get into the game, and 2) Give existing UO fans a commemorative edition with lots of in-game value, but which isn't a "mandatory to play" purchase like an expansion pack.
So far, the response has been great. We've seen trial subs go up and players who bought the pack seem very happy with the more than 50 gift items they could choose from.