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How LEGO Universe Can Match the Success of Free Realms

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With Free Realms taking over his household, Danny "Ralsu" Gourley had almost forgotten that NetDevil is hard at work on a LEGO MMO titled LEGO Universe. The building block dynamic has mass market appeal, but SOE's game has a lengthy head start. Ralsu examines some ways NetDevil can succeed by employing the same strategies used by SOE:

Just as Free Realms characters change appearance depending on the job being performed, LEGO Universe characters will need to exhibit the same flair when moving between tasks. While I have run races in LEGO Star Wars, the MMO will need to let me don a special racing outfit to match the feeling of pride I get with Free Realms.

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