38 Studios Having Trouble Pitching Investors

38 Studios is looking for investors, but thus far the company isn't having a lot of luck and Curt Schilling is footing most of the bill. With the development of their first MMORPG codenamed...

38 Studios is looking for investors, but thus far the company isn't having a lot of luck and Curt Schilling is footing most of the bill. With the development of their first MMORPG codenamed Project Copernicus, Schilling has spent in excess of $5 million dollars to keep the game moving forward. 38 Studios is aiming high and hoping to create a credible rival to World of Warcraft as the company estimates it will take anywhere from $50 million to over $100 million dollars to complete production of Project Copernicus by their tentative ship date of 2010. However, the lack of investors doesn't have Schilling down, he simply compares pitching a game in a bad economy to pitching a baseball game in the rain.

38 Studios’ goal - the company’s name comes from Schilling’s old uniform number - is as ambitious as Schilling was when he vowed to lead the Red Sox to a championship upon joining the team, even though the team hadn’t won the World Series in more than 80 years. The company has set its sights on building a credible rival to World of Warcraft, the online fantasy game owned by the media conglomerate Vivendi SA. WoW, as it is commonly called, is a massively multiplayer online role playing game with 12 million players, who each pay a monthly fee; those subscription fees generate more than $1 billion in revenue each year.

  • You can read the full story here.
  • Discuss this and more on our forums.

About the Author

Last Updated:

Around the Web