Swagbery

by on Dec 28, 2006

Welcome to your Thursday Loading... You can read previously enjoyed editions of Loading... in the <a target="_blank" href="http://loading.blogs.tentonhammer.com">blog archive</a>. (For the navigation impaired that means you click the link and then look i

Welcome to your Thursday Loading... You can read previously enjoyed editions of Loading... in the blog archive. (For the navigation impaired that means you click the link and then look in the right menu.)

The 485th edition of Loading... is brought to you by EBgames.com: The authority on gaming.

Congratulations to the Canadian Junior Mens Hockey Team on their victory over the U.S. yesterday. That's 14 wins in a row. Let's flashback for a moment to the Christmas season of 1987 in what was then called Czechislovakia. Welcome to a world where a game allowed Canadians and Soviets to show just how much they loved each other.

Canada vs Russia - 1987 (Turn sound down if at work)

Remember friends, in Soviet Russia hockey fights YOU!

Now on to your regularly scheduled program.

Apparently the chasm between individuals who write about games and those who write about, well, everything else is quite large. I'm not referring to their I.Q., their social status or even their ability to string six words together in a coherent manner, no, I'm referring to swag.

I don't read a lot of "tech" blogs. I have Tom's Hardware and AnandTech if I want to know about the latest gadget, gizmo or software. I suppose the bottom line is that I don't trust a blogger even if he is a "pro" (does he get drafted by a team on the pro blogger tour?) when it comes to hardware and non-game software.

For the love of all that is holy, if you aren't playing games on your PC then you are primarily using Word and Outlook Express or the Apple equivalents. You have no need for a tech blog because the machine Dell will sell you for $499 will do everything you need it to do for the next three years, maybe more.

Yet these blogs exist and they finally got some swag...and of course, they blogged about it.

Just to put things in perspective, many (some?) of the TenTonHammer.com staff receive swag on a weekly basis. I'm not sure that any of them ever received a laptop, but I can assure that the dollar value of the items that I receive in a year is far and away more than those Acer laptops that Microsoft gave away.

I've known the good folks at Edelman (Microsoft's PR firm) for about 10 years. I attended the inaugural GameStock in Bellevue and at the time the fact that they were willing to fly me to an event to hang out with Chris Taylor, Chris Roberts, Bruce Shelley and the like was almost too good to be true. My row-mate on the flight down was a fellow Canadian who wrote about games for USA Today. When we arrived in Seattle we were greated by personal limosines to take us to the hotel. It was a surreal experience.

Attendees to the event were showered in gifts and trundled like kings to dinners, booze-fests and showings off of all that Microsoft Games had to offer.

Our staff are often flown by developers and publishers to events in far off lands like Iceland, France and... Indiana. It is a great perk, until you sit in JFK for 18 hours waiting for your connection, but it is by no means a bribe. A flight to some exotic location doesn't make a lousy game any better. It's not like we are going to trick our readers into playing a game that smells of dung.

Bottom line, the folks who are writing about games have been receiving swag for years and it hasn't changed review numbers or Op/Ed commentary. Why then, would it affect Vista reviews as the above linked blogger and harem imply?

Maybe the tech bloggers just need a hug? I can see the blogs now... "I got a hug from soandso! I felt obliged to disclose this in case it taints my review of the Vista operating system."

Disclaimer: The above rantings apply to all tech bloggers except for this guy. I worked with him in the past. He's a good guy. Go read his blog.

Check this link out for the scoop on Vista.

Gaming Post-Vista: Myths and Realities

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The Vanguard community continues to take the other gamers out behind the shed and kick the love of Brad McQuaid into them. Wiki Pwnage continues for the Vanguard players and would-be players. If you haven't visited the MMOG Wiki yet then click a link.
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I promised some predictions for 2007 from our developer friends today, but I can't get the docs to open. What in the name of all that is Microsoft is a .docx? (Belay that, Nicole tells me it's a 2007 format. I'm still using Word: Chisel and Rock edition)
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Do you have predictons for 2007?
Let me know, either in the comments section of the blog or in our forums!
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Exclusive TenTonHammer.com Content!

12.28.2006

Dungeons and Dragons Online: Druid or Monk?
"Turbine has already told us at Ten Ton Hammer that they are aiming to add the druid and monk classes to Dungeons & Dragons Online sometime in 2007. Ralsu just can't figure out which to build first." Dungeons and Dragons Online: Master of Blades Build
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Real World News - You Can't Make This Up

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- John "Boomjack" Hoskin


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