by Stacy Jones on Jul 27, 2011
EA has released information about its first quarter fiscal results for 2012, which ended on June 30th, 2011. According to a recent press release, Star Wars: The Old Republic (SWTOR) has set a new pre-order record for the company; beating out some of the company's other big titles like Battlefield 3. While no solid launch date for SWTOR was given, the release did note that the company is targeting a holiday 2011 launch for SWTOR.
In a Gamasutra attended conference call, EA' Frank Gibeau quantified what would make the game a good vs great investment noting that the game will make profit at around a half million subs and at a million is a business that makes good money.
"And anything north of a million, as we approach a million and a half or two, starts to look like a great investment, and justifies the entire purchase price... of BioWare in a very positive way."
SWTOR is scheduled to begin beta testing in September; from there EA believes that they will be in a better position to give us a more solid release date.
Having a hard time finding your copy of SWTOR? Be sure to check out our SWTOR Post-A-Thon contest for your chance to win a fully loaded SWTOR Collector's Edition complete with a pre-order code.
Sources:
EA Financial Press Release
Gamasuttra