by Kevin Tran on Oct 10, 2007
Toyota advertises their Tacoma in WoW
Toyota's new Tacoma spot has got the attention of many people with its WoW themed new commercial, so much the youtube versions and other uploaded videos have been amongst the most viewed this week! A good way to advertise, no doubt.
As participants choose weapons, one blurts gleefully, "I'm going to equip myself with a little four wheels of fury!" A Tacoma materializes and speeds off despite protests from other players ("There's no trucks in World of Warcraft!").
To read a summary of the commercial, head on over to Adweek's article about the commercial/