The gaming industry is an incredibly fast growing money making machine.
Every year financial analysts take a look at upcoming games and every
year more money is funneled into the coffers of the industry leading
video game publishers. Companies like EA, Blizzard Activision, and 2K
Games are constantly announcing incredible profits, and business men
love seeing dollar signs. As massively multiplayer games become more
popular among the mainstream business world, more developers are
willing to jump into the fray and see if they can eke out another
money-making title.

Thankfully, veteran developers like Scott Jennings are also taking the
plunge, and the developer known as "Lum the Mad" has been hard at work
toiling away over at NCsoft Austin, trying to bring that upcoming game
into the light of day. Ten Ton Hammer's Cody "Micajah" Bye sat down
with the well-spoken developer to see how the upcoming NCsoft game is
progressing and where "Lum the Mad" thinks the future of the MMOG
industry is headed.

Ten Ton
: Do you think the industry is headed away from the
standard post-EQ mold?

Scott: I
think there's always going to be the blockbuster mentality;
people are always going to try to reproduce WoW by throwing a bunch of
money at it and seeing what happens. And often, if you throw a lot of
money at a game, you probably will get a big hit – it's the Titanic of
MMO design. You'll have a big enough budget and have enough time for
polish and hire the best people in the field and you'll make a great
game. That's just going to happen.

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Last Updated: Mar 29, 2016