Not A bard, but THE bard. Sigh. Go look it up.
Technology Review has an article about the experimental Shakespeare-themed game Arden, which was intended to be an MMORPG that taught its players a little about the bard himself. According to the article, the game failed to attract players because, frankly, it was boring.
But Castronova says that there's a problem with the game: "It's no fun." While focusing on including references to the bard, he says, his team ended up sidelining some of the fundamental features of a game. "You need puzzles and monsters," he says, "or people won't want to play ... Since what I really need is a world with lots of players in it for me to run experiments on, I decided I needed a completely different approach."