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Frogster Getting Rebranded as Gameforge Berlin AG

Posted Tue, Jul 03, 2012 by Martuk

Gameforge coughed up a hefty chunk of change to acquire a majority stake in Frogster back in 2010, and after two years of cooperation, Gameforge and Frogster will solidify their union by adopting the Gameforge brand. During Frogster’s latest shareholders meeting in Karlsruhe, Germany, the shareholders decided to change the company name to Gameforge Berlin Ag, which will absorb Frogster’s operations in Europe via a merger. Other subsidiaries that include Frogster Pacific GmbH and Frogster America Inc. will be renamed Gameforge Pacific GmbH and Gameforge America Inc, allowing the publisher to now be presented under the Gameforge umbrella.

Frogster publishes a number of titles that include Runes of Magic, Bounty Bay Online, TERA in Europe and more. The renaming and merger of the two companies is expected to be completed by the end of August 2012.


Gameforge Goes Berlin

Frogster’s shareholders decide to change company name to Gameforge Berlin AG on their annual shareholder meeting

Karlsruhe and Berlin, 3/07/2012. Frogster and Gameforge are taking the next step in the integration of Frogster into the Gameforge Group. The shareholders of Frogster Interactive Pictures AG decided to change the company name to Gameforge Berlin AG at today’s shareholder meeting in Karlsruhe. The fully owned subsidiary Frogster Online Gaming GmbH, which carries out Frogster’s operations in Europe, will simultaneously be fully integrated into Gameforge Berlin AG through a merger. At the same time, the subsidiaries Frogster America Inc. and Frogster Pacific GmbH will be renamed Gameforge America Inc. and Gameforge Pacific GmbH, respectively. Frogster and its subsidiaries will thus present themselves and operate under the unified umbrella of the Gameforge Group in the future.

After two years of intensive cooperation, Gameforge and Frogster have established cross-locational structures in all important business areas. The joint company name will come to symbolise the common identity of the Gameforge Group. With an impressive portfolio of 20 titles and over 300 million registered players, the companies united as the Gameforge Group form the leading publisher of massively multiplayer online games (MMOGs) in the western world.

“The Berlin location and the team are substantial assets for Gameforge. By incorporating the know-how, the products, and the employees of Frogster into the Gameforge Group, we have significantly strengthened our market position. For the marketing and operation of our titles, we now have the combined experience and expertise of around 600 employees in all locations available and can thus offer our players even better service”, commented Seth Iorio, CEO of Frogster and COO of Gameforge.

Both the renaming and the merger will only take effect after being entered into the commercial registry, which is anticipated to occur by the end of August 2012. Until then, the corporate entities will operate under the current names.

Frogster – We take you to a new world!
The Frogster group is a Berlin-based international publisher of online games. Frogster focuses on the marketing and operation of virtual worlds, so-called massively multiplayer online games – one of the strongest growing sectors in the entertainment industry. With its top titles ‘TERA’, ‘Runes of Magic’ and ‘Bounty Bay Online’ Frogster has already gathered over 6 million registered players worldwide. Another ambitious MMO game, ‘RaiderZ’, is slated for release in 2012. Currently the Frogster group employs approximately 200 staff members in the fields of IT, web design and web development, product management, project management, business development, marketing, PR, community management, lokalization, support, sales, hosting, billing as well as finance and administration. It markets and operates its games in Europe, America and Oceania respectively. Internet: www.frogster.de


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