A Business Week interview is another chink in the mainstream consciousness of MMOGs.

Richard Garriot chats about NCSoft, Tabula Rasa, and the Games Industry in this interesting interview.

Tabula Rasa was formed out of our surprise to see how little online gaming design has changed over the past 10 years. Since my game Ultima Online [released in 1997], the vast majority of massively multiplayer games have been built with very little variation in the principles that define game design. The name Tabula Rasa, which means "blank slate" in Latin, describes our game design philosophy. We wanted to start over from scratch and really reinvigorate the game design principles for massively multiplayer games. We felt that our team, who made the first big successful MMO [massively multiplayer online] game, was well-suited to take a lot more risks in attempting to do a lot more innovation.

Check it out at Business Week.