Why Denise Coates is one of the highest-paid female founders


Men usually get the most attention in the business world, but Denise Coates has made a place for herself that shows off both her great leadership and the fact that she is one of the highest-paid female CEOs in the world. Coates is the brains behind Bet365, which is one of the best places to gamble online in the world. His story is one of drive, precision, and unmatched success. 


After taxes, the founder of Bet365 made about £221 million last fiscal year, which ended on March 26, 2023. By delving into both the tactical and strategic aspects of the company, this story becomes even more fascinating while reading a Bet365 casino review.


As we dive more into Coates' biography, we discover a character who is as mysterious as she is successful. Coates' leadership and business skills have propelled Bet365 to the top of the online gaming sector, setting new standards for all other gambling sites. 


This story will inspire and enlighten you as it takes you on a journey to meet the lady who is the driving force behind Bet365's success.


Who is Denise Coates?


Denise Coates is a British businesswoman best known for co-founding Bet365, one of the world's leading online gambling companies. Born on September 26, 1967, in Stoke-on-Trent, England, Coates has established herself as one of the most successful and influential figures in the online gambling industry.


Her career began in the family's betting shop business, Provincial Racing, where she worked as an accountant after earning a first-class degree in econometrics from the University of Sheffield. 

Recognizing the potential of the internet for the betting industry early on, Denise Coates bought the domain Bet365.com in 2000. She developed the Bet365 website over the course of a year, financing it by taking out a £15 million loan against the family's betting shop estate.


Bet365 was launched in 2001 as an online betting platform, offering an extensive range of betting options across sports and other events. The company's innovative approach to online gambling, including live betting and streaming of sports events, quickly set it apart from competitors and contributed to its rapid growth.


Denise Coates is known for her private nature, rarely making public appearances or giving interviews. Despite this, people have taken note of her business skills and achievements.

Coates is also known for her significant earnings and dividends from Bet365, often cited as one of the highest-paid executives in the UK.


Denise Coates's journey from the family bookmaking business to the global online gambling industry is proof of her vision, innovation, and entrepreneurial spirit. Her impact on the industry and her philanthropic efforts have made her a respected figure both within and outside the world of online gambling.


Denise Coates' Recent Achievements


Denise Coates is famous for her significant earnings as one of the UK's wealthiest businesswomen. Her compensation has been a topic of discussion and analysis due to its magnitude within the corporate world. 


In March 2021, Coates received a salary of £421 million, along with £48 million in dividends, bringing her total earnings for that period to £469 million. This figure is reported to be the largest pay packet in UK corporate history, according to The Independent. 


That paycheck marked a considerable increase from her previous years' earnings, emphasizing her position not only as a leading figure in the online gambling industry but also as one of the highest-paid executives in Britain.


Coates' approach to her income is noted for prioritizing salary over dividends, a method that is relatively uncommon among high-net-worth individuals. Her financial success has placed her as the highest taxpayer in Britain for several consecutive years, with her and her family's tax liability reaching significant figures. 


Furthermore, in addition to her role at Bet365, Coates is actively involved in charity work.

The Denise Coates Foundation was established in August 2012 and has donated substantial amounts to various charitable causes over the years, including education, health, and community projects. Its contributions include significant donations to UK charities, support for families in Ukraine, and funding for projects aimed at supporting vulnerable young people, among others. 


Coates' personal life and awards, including her appointment as a Commander of the Order of the British Empire (CBE) for services to the community and business, further illustrate her impact both within and outside of the business sphere​​​​.

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Last Updated: Mar 26, 2024