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Ton Hammer!

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Last week nearly the
entire gaming industry stood up at once, and the resulting head rush
became known as href="http://www.tentonhammer.com/events/e3/2010">E3
2010. Now that the
lightheadedness and visions of
gaming nirvana dancing just over the horizon have begun to subside,
what remains is the age old question that inevitably arrives along with
the afterglow: what’s next? We’ll take a stab at
answering that very question today in Loading… Tomorrow,

cellspacing="0" width="100%">

href="http://www.tentonhammer.com/events/e3/2010"> src="http://images.tentonhammer.com/misc/Loading/e32010.gif"
alt="E3 2010"
height="90" width="210">


You vote with what you
view at Ten Ton Hammer, and the
is the Ten Ton Pulse ( href="http://www.tentonhammer.com/thepulse/">What
is The Pulse?).

top 5 Pulse results this week:

  1. href="http://www.tentonhammer.com/wow">World
    of Warcraft
  2. href="http://www.tentonhammer.com/eq2">EverQuest
  3. href="http://www.tentonhammer.com/lotro">Lord of the
    Rings Online
  4. href="http://www.tentonhammer.com/aoc">Age of Conan
  5. href="http://www.tentonhammer.com/war">Warhammer

movers today

  1. href="http://www.tentonhammer.com/taxonomy/term/42">Star
    Wars Galaxies

    down 9 to #17
  2. href="http://www.tentonhammer.com/taxonomy/term/38">EverQuest

    - down 8
    to #15
  3. href="http://www.tentonhammer.com/taxonomy/term/52">Pirates
    of the Burning Sea

    - Up 4 to
size="-1">Recent Releases
  • size="-1">5/1
    - href="http://www.cityofheroes.com/news/game_updates/issue_17/issue_17_overview.html?utm_source=COHemail&utm_medium=US&utm_campaign=banner"
    of Heroes - Issue 17: Dark Mirror
  • size="-1">5/11
    - Age
    of Conan: Rise of the Godslayer
  • size="-1">5/26
    - EVE
    Online: Tyrannis
  • size="-1">5/27
    - href="http://www.tentonhammer.com/taxonomy/term/2422">Craft
    of Gods size="-1">
  • size="-1">6/9
    - href="http://www.tentonhammer.com/taxonomy/term/1004">Mortal
    Online size="-1">


  • size="-1">June
    - href="http://www.tentonhammer.com/taxonomy/term/998"
    (US release- July 2 in UK, EU)
  • size="-1">July
    13, 2010
    - href="http://www.tentonhammer.com/taxonomy/term/1801"

  • size="-1">July
    - href="http://www.tentonhammer.com/taxonomy/term/2461"
    for Speed World (release)
  • size="-1">August
    17, 2010
    - href="http://www.tentonhammer.com/taxonomy/term/140">City
    of Heroes: Going Rogue (release)
  • size="-1"> style="font-weight: bold;">October 26, 2010
    - href="http://www.tentonhammer.com/taxonomy/term/170">LEGO
    Universe (release)

  • size="-1">TBA
    - href="http://www.tentonhammer.com/taxonomy/term/2079"
    Fantasy XIV size="-1">


  • size="-1"> style="font-weight: bold;">7/22 -
    7/25 - href="http://www.comic-con.org/" target="_blank">Comic-Con
  • size="-1"> style="font-weight: bold;">8/5 -
    8/8 - href="http://events.station.sony.com/fanfaire/" target="_blank">SOE
    Fan Faire 2010
  • size="-1"> style="font-weight: bold;">8/18 -
    8/22 - href="http://www.gamescom-cologne.com/en/gamescom/home/index.php"
    target="_blank">Gamescom 2010
  • size="-1"> style="font-weight: bold;">9/3 -
    9/5 - href="http://www.paxsite.com/paxprime/index.php" target="_blank">PAX
  • size="-1"> style="font-weight: bold;">9/3 -
    9/6 - href="http://www.dragoncon.org/" target="_blank">DragonCon
  • size="-1"> style="font-weight: bold;">10/22 -
    10/23 - href="http://us.blizzard.com/blizzcon/?rhtml=y" target="_blank">BlizzCon
  • size="-1"> style="font-weight: bold;"> 3/24
    3/26 (2011) - href="http://fanfest.eveonline.com/" target="_blank">CCP

Loading... Daily

For those of you unfamiliar
with the music of the late, great Elliott Smith, the title of
today’s Loading… comes from the lead track on his
album titled XO.
In it, the protagonist reflects on how
they’re currently viewed by the world with hopes that
tomorrow will be somehow different or better. Mind you,
that’s just a very surface level take on the song’s
lyrical content, but it’s early and I haven’t had
nearly enough coffee yet this morning, so that will have to do for now!

In a roundabout way, the whole
shebang of a major industry event like
last week’s E3 isn’t all that different than the
protagonist of “Tomorrow, Tomorrow”. It’s
as much a point of reflection about where things stand today for the
industry as a whole as it is about how amazingly awesome we all hope
it's going to be tomorrow. It’s about building
interest and excitement about the games we’ll all be playing
at random points along an imaginary future timeline, and teasing us
with just enough new information to capture our attention until the
next major outing or gameplay reveal.

As we all know, however, the
MMOG industry is a very different beast.
These aren’t games that you purchase on Tuesday, knock out
the final achievement for on Thursday and then trade in for another
title on Friday. Most MMOGs are designed and built to be played for
much longer periods of time than your standard console game in other

Last week when I was deep in
the E3 trenches, two main things struck
me. The first is that there was very little show floor presence for
established titles. Apart from a smallish portion of the Warner Bros.
booth allotted for Lord of
the Rings Online
and a few
fancy fixtures
for EverQuest II
in the SOE booth, there really wasn’t much
there to reinforce the notion that established titles are still out
there kicking ass and taking names.

The second main point that the
show drove home for me is that out of
the massive list of MMOG titles being showcased, perhaps only a handful
of them seemingly have aims at remaining true to the established
gameplay norms that put our favorite pastime on the gaming industry map
to begin with.

Now that we’ve been
given a fairly comprehensive snapshot of
where the MMOG industry is headed over the next year or so, one major
question has stuck with me throughout the majority of the past week
based on those two key points. Namely, is the currently predominant
subscription-based, triple-A MMOG formula inherently flawed in some
major way or are we simply hitting that point where the industry is on
the verge of splintering into numerous subgenres?

For example, if you browse
through our full list of 365 MMOGs,
you’ll notice we have things broken down loosely by genre.
Only those genres are more about the type of setting (fantasy, sci-fi,
super hero) rather than gameplay mechanics like you’d find in
console game categories such as FPS or Action. But with the next wave
of MMOG’s it seems as though all of that is about to change.
Soon we’ll have more clearly defined MMOG genres such as
Racing, Action, Strategy, Third Person Shooter and a whole pile of

So have we finally grown tired
of the same old, same old of
“core” MMO gameplay, or is the industry finally
maturing to the point where more distinct subgenres have begun to
emerge? Let your fingers do the walking (or in this case, clicking)
over to the Loading… forum and let us know what you think!

Epic Thread of
the Day

From our href="http://forums.tentonhammer.com/forumdisplay.php?f=546">SWTOR
General Discussion Forum

Beta Begins This Weekend?

Community member href="http://forums.tentonhammer.com/member.php?u=7657">SirRobin
seems to have picked up on an interesting
thread over at the official forums for href="http://www.tentonhammer.com/swtor">Star
Wars: The Old Republic
there's no real definitive proof thus far beyond the thread not being
outright locked to new posts, it seems that people have claimed to be
invited to the closed beta beginning as soon as this weekend.
Personally, I'd file this one under the "rumor with a side dish of
rampant speculation" category as I would think an external CBT for TOR
would be hitting the airwaves as a big ticket news item. Still, rabid
fanboys and girls will no doubt be feverishly refreshing their
inbox over the next few days just in case it's true!


Awesome Quotes from the
Epic Thread

"*wets her pants*

Dear BioWare,

I know I'm not always a good little girl, but if you could
maybe..perhaps..graciously see that I get into beta, I'd be the bestest
fangirl EVER!



- href="http://forums.tentonhammer.com/member.php?u=17">Savanja


Have you spotted an Epic Thread on our forums? href="http://forums.tentonhammer.com/showthread.php?t=32559">Tell

and Exclusive Content
Today at Ten Ton Hammer

3 Ten Ton Hammer
today! 109 Ten Ton Hammer
in June! 699
in 2010!


Top Five Guild Wars 2
Gameplay Wish List Items


Guild Wars 2 is shaping up to
become one of the greatest MMOGs we have ever seen. Yet, we ask the
question: what would make the game really awesome? David "Xerin" Piner
takes a look at the top five things he'd like to see in Guild Wars 2.

EverQuest II Guide to
Moonlight Enchantments


Every month in href="http://www.tentonhammer.com/eq2">EverQuest II,
when the moon is just right, hidden realms open throughout Norrath that
adventurers to earn special rewards and engage in limited
quests. The Moonlight Enchantments event is a regularly occurring event
that has hooked many players. Haven't gotten in on it yet? Read up on
what this monthly mini-event is all about and how you can get in on the
fun in our Guide to Moonlight Enchantments.

& Selling Off the Grid in World of Warcraft


It's important to know how to
hawk your wares without the assistance of the Auction House. This can
not only be substantially more profitable than using the Auction House,
it can also help you develop relationships with buyers and sellers that
can be useful in the future. Here we'll go over the best ways to sell
items 'off the grid' and the costs and benefits of doing so.

Hottest Articles, Guides, and Features

  1. href="http://www.tentonhammer.com/events/e3/2010/company-of-heroes-interview">Introducing
    of Heroes Online
    - A Video Q&A with Producer Greg Wilson
  2. href="http://www.tentonhammer.com/events/e3/2010/razor-starcraft2-gear">On
    the Bleeding Edge - Razer's New href="http://www.tentonhammer.com/events/e3/2010/razor-starcraft2-gear">StarCraft
    Gear at E3 2010
  3. href="http://www.tentonhammer.com/events/e3/2010/swtor-ohlen-interview"> style="font-weight: bold;">Star Wars: The Old Republic
    - Q&A with James Ohlen
  4. href="http://www.tentonhammer.com/events/e3/2010/swtor-ohlen-interview">WoW
    Patch 3.3.5 - General Overview

  5. href="http://www.tentonhammer.com/gw2/features/interviews/traits">Exclusive
    Guild Wars 2
    Warrior and Traits
    Q&A with Lead Designer Eric Flannum
  6. href="http://www.tentonhammer.com/events/e3/2010/wh40k-interview">Exclusive
    Video Q&A with Warhammer
    40,000: Dark Millennium
    Creative Director
    Joe Madureira
  7. href="http://www.tentonhammer.com/events/e3/2010/nexon/vindictus-interview">Nexon's
    Chris Gyselinck on style="font-weight: bold;">Vindictus
    - An Exclusive Ten Ton Hammer E3 Q&A href="http://www.tentonhammer.com/events/e3/2010/nexon/vindictus-interview">

  8. href="http://www.tentonhammer.com/events/e3/2010/tera-group-play">Grouping
    Made Epic - Hands on with TERA
    Group Play
    at E3 2010
  9. href="http://www.tentonhammer.com/gw2/features/previews/written-language">Alphabet
    Soup - Written Language in href="http://www.tentonhammer.com/gw2/features/previews/written-language">
    Guild Wars 2
  10. href="http://www.tentonhammer.com/events/e3/2010/ffxiv-e3-beta-preview"> style="font-weight: bold;">Final Fantasy XIV
    Beta Hands On Impression at E3 2010
  11. href="http://www.tentonhammer.com/events/e3/2010/rift/class-and-soul">Class
    and Soul - Rift:
    of Telara
    Gets a Little Bit
    of Both at E3 2010
  12. href="http://www.tentonhammer.com/events/e3/2010/eon-preview">The
    Beginning of a New MMO Genre - An E3 Preview of style="font-weight: bold;">End of Nations

for visiting the Ten Ton Hammer network!

- Reuben "Sardu" Waters
the Ten Ton Hammer team

Last Updated: Mar 13, 2016

About The Author

Sardu 1
Reuben "Sardu" Waters has been writing professionally about the MMOG industry for eight years, and is the current Editor-in-Chief and Director of Development for Ten Ton Hammer.